Coinbase
Coinbase | Video Creative
Two Coinbase video pieces: a 20-second Meta A/B-test iteration and a retargeting concept created with Google Veo.
2026
Paid social video · Motion design · Generative video
Video iteration · Creative development · AI-assisted production
The brief
Two video directions for Coinbase paid social: an offer-led A/B-test iteration and a separate retargeting concept.
The approach
I created a 20-second offer-led video iteration to test against the original ad. I also developed a retargeting video using Google Veo.
Offer-led Meta A/B test
A 20-second creative iteration built to test against the original ad.
Veo retargeting concept
A retargeting video concept created using Google Veo.
Outcome
The project brings both video executions together in one place. No performance results were available to report.
Tim Caran · Toronto, Canada